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Measure the Revenue Impact of Website Speed

Users devices to access your website
Your site loads at different speed for different users.
This happens due to a host of factors - difference in visitors' network, device or geo-location or your site load.

Your visitors get affected by your website speed
Track how visitors' speed experience affects their behavior.
By classifying your visitors' behavior by their session speed, you can compare how speed affects their behavior and your conversion rates.

Measure the gains from speed improvements
Know the Potential Gain from Speed Optimizations.
Before implementing any Speed Optimizations, know the potential conversion rate gain. Do a cost-benefit analysis before any changes are made.

Get Actionable Insights by Knowing the Causes of Slowness

Visitor Attributes
Know the kind of devices, networks and geo-location your visitors are coming from. And how this affects their speed experience.

Page Attributes
Find the slowest pages in the path to your Site Goals. Understand what causes some pages to be slower than others.

Site Load
Understand your Site's load pattern and it's effect on Site Speed. Find if slowness during peak load is affecting your Site Goals.

Visualize How Your Pages Load for Your Visitors

  • Through Page Loading Heatmaps, see exactly how your visitors see your most important pages load.
  • Make sure the most important part of the page loads up before anything else:

    • Flight search calendar on flight search page
    • Product primary image on product landing page
    • Registration form on a registration page
    • Blog content on a blog post page
    • Event booking information on event booking page
Page loading heatmap for a Hotel homepage

Get Speed Insights for Your Website

No credit card required.
Free trial tracks one month's visits (upto 500k hits) to your website with all the analytics features enabled. This provides you information on your website's speed and it's impact on your conversions.

Example Insights from Tezify Tracking


Add-to-cart rate degrades when your site loads in more than 3 seconds. Your site speed target should be 3 seconds.

Clothing/ Apparels

Site speed degraded by 20% during peak sale hours. Sessions leading to a purchase also dipped by 4% for this duration.

Task Tracking Web App

Sign-up page is the slowest in path to user sign-up. It loaded at more than 5 seconds for 40% of the visits.

Flight Booking

Exit rate increases by 20% when flight search takes more than 5 seconds.

Hotel Booking

Your room booking rate on mobile is half of the same on desktop even for sessions with optimal Speed Experience.


The time spent on page is 2.5x of the over-all average if your blog post page loads in less than 3 seconds.

Setting up Tezify Tracking

Embed a single code snippet.
Exactly the way you start tracking with
Google Analytics.

Tracking Custom Speed Events
Add W3C's User Timing API calls and Tezify will automatically capture these calls. No additional changes/ setup needed.

Setting Page Loading Heatmaps
Page Loading Heatmaps require additional configuration to be added to the tracking snippet. These shall be setup for most critical parts of the key pages of the website.

Customize your Tracking
Add your Site Goals, custom visitor attributes or perform other tracking alterations by adding options to your tracking snippet.Refer to our documentation section here.